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Fix Auto

When you start to hear those first words of “ahh FFF–”, you know what words come next: Fix Auto. Going into the 10th year of our groundbreaking “First Words” campaign, we continue to push the creative envelope.

Our latest in the ongoing campaign features two new :15 second spots. The first follows a so-called “drone expert” and the second showcases a viral wash hack that’s sure to take more than just dirt off your car.Catching consumers off guard while simultaneously surprising and delighting them continues to be our goal. We also expanded into digital programmatic media with banners that showcase seemingly innocuous images with cheeky headlines to imply that an accident will be happening soon.Crafting memorable and engaging advertisements in English and French continues to resonate with Fix Auto’s audience, reinforcing them as a top auto repair choice in the event of vehicle accidents.

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