Frontline Health

AstraZeneca Canada

Many Canadians live beyond the reaches of the mainstream healthcare system, and it takes a special kind of health professional to work in such remote places. To celebrate the ingenuity and courage of these doctors and nurses, we partnered with AstraZeneca Canada to create Frontline Health: a content-rich website that brings their inspiring stories to life. Designed to physically represents remoteness by plotting the personal stories of physicians “on the frontlines” of a digital map, this site is meant to give those in the field a voice, as well as attract the next generation of brave frontline health professionals.