LCBO

Distilling the best in asset management

Our work focuses on a robust ongoing cycle of digital asset creation and production. We’re excited to show our acumen when it comes to production and tight collaboration. In essence, we act as a natural extension of the LCBO team to help create and deliver over 30 web pages and over 200 promotional assets monthly. We established a process that worked for us as one team. We are in continuous communication with regards to:

  • Project intake requirements (briefs or wireframes)
  • Shared DAMs & repository for approved branding elements, photography, and copy
  • Creative reviews
  • Change management
  • Standardized File naming, sizing, and formatting.
  • Version controlling (of creative assets – some assets need to change mid cycle, so we   also have a system to keep that in line)
  • Multi-lingual Requirements & Proofing
  • Accessibility checks (AODA accessibility for Ontarians with disabilities), and WCAG compliance)
  • And final approvals and delivery.

All production needs are addressed in-house at Cundari.

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