Siemens Mobility
Traveling to a new Consumer headspace
North America is racing to modernize its public rail systems, mirroring European and Asian successes. Siemens Mobility sought to elevate its brand and secure major contracts in this growing market.
Through targeted online videos and digital campaigns, Cundari helped Siemens establish a strong brand presence. This positioned Siemens as a key player in shaping the future of passenger rail, influencing politicians and urban planners alike.
RESULTS:
Siemens Mobilty Canada was recently award the rail infrastructure maintenance services contract from Metrolinx. More positive momentum from continued brand building and support.
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