Nuit Blanche – Brand Identity
Scotiabank
Scotiabank Nuit Blanche, the all-night festival of creativity, made its debut in October 2006 as a signature cultural festival in which hundreds of museums, galleries and institutions opened their doors for a non-stop, dusk-to-dawn celebration of art. In addition to creating the brand identity, Cundari also developed and designed the event’s website, including a custom-made content management system, in collaboration with teams from Scotiabank and the City of Toronto. Our interactive solution allowed festival-goers to navigate the night’s exhibitions quickly and easily, helping Nuit Blanche become one of the most successful and well-attended events in the history of the City.